Bing Webmaster Tools

service Sat Jun 20 2026 00:00:00 GMT+0000 (Coordinated Universal Time) seobingmicrosoftsearch-consoleprimary

Bing Webmaster Tools

Role

Bing's equivalent of Google Search Console:

• Submits sitemaps to Bing's crawler
• Reports index coverage + crawl errors
• Surfaces query analytics for Bing + DuckDuckGo (DDG uses Bing's index)
• Manages the IndexNow key (the same key Microsoft owns the protocol on; Bing's console is the canonical surface to register it). See services/monitoring/monitoring/seo/indexnow.md.

The Yandex / Naver crawlers indirectly benefit too via IndexNow.

Free tier

• Unlimited sites
• One-click import from Google Search Console (saves manual property setup for every subdomain)
• Sitemap submission, index coverage, query analytics
• IndexNow key registration + history

Card / subscription required?

NO. Microsoft account; no card.

Setup

1. Sign in with the same Google account used for GSC.
2. Use the Import from Google Search Console flow to bring all *.oriz.in properties over in one shot.
3. Submit each subdomain's sitemap-index.xml.
4. Generate IndexNow key, host at https://<site>/<key>.txt.

Alternatives

• Skip Bing — works, but loses ~7% of search traffic + the DuckDuckGo overlap + IndexNow's canonical surface.

Swap cost

Zero — read-only console. Removing it changes nothing on the sites.

Why this is our pick

Bing covers ~7% of US search traffic and powers DuckDuckGo's index. Free, one-click GSC import, and the canonical IndexNow key surface all for the same Microsoft account.

Cross-refs

• SEO three pillars decision
• @astrojs/sitemap
• IndexNow — key management lives here
• Google Search Console
• No card-on-file rule